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UV Filter

Serasoo’s Sun-Shel:
A Distinctive UV Protection Solution

Sun-Shel, inspired by the words Sun and Shelter,
is Serasoo’s specialized solution that embodies advanced
and differentiated UV protection technology.
The Sun-Shel product line by Serasoo offers powerful UVA and UVB protection with exceptional photostability,
maintaining its efficacy even under prolonged UV exposure. It also provides excellent compatibility across diverse formulations,
while its low skin penetration and minimal risk of allergic reaction make it suitable for sensitive skin.
Furthermore, Sun-Shel delivers additional benefits such as soothing effects and skin tone improvement
— going beyond simple UV protection to help preserve the skin’s natural health. Through these scientific strengths
and innovative solutions, Serasoo delivers a unique value previously unseen in the industry.

Sun-Shel IMC

Smoothly absorbing powerful UVA absorber.

IMC is a high-performance UVA absorber that effectively protects the skin from harmful UVA radiation. Widely used in sunscreens, it provides broad-spectrum protection against UV rays. With its excellent solubility in crystalline and oil-based UV filters, it is a versatile ingredient suitable for various formulations. IMC blends seamlessly into lotions, creams, sprays, and other personal care products, enhancing UV protection without compromising texture or stability.
Product Efficacy
01 Effective UVA Protection
Absorbs UVA rays, helping to reduce the risks of photoaging, skin damage, and pigmentation caused by prolonged sun exposure.
02 Oil Solubility (Lipophilicity)
Highly soluble in oil-based ingredients, making it ideal for oil-based sunscreens and emulsions, where it disperses smoothly and evenly throughout the formulation.
03 Photostability
Maintains its protective function even under sunlight exposure, ensuring long-lasting and consistent performance throughout the day.
04 Transparency
As a chemical UV filter, it leaves no white cast on the skin, providing a transparent finish.
Product Information
Trade Name Sun-Shel IMC
Product/Chemical Name IMC
INCI Name Isoamyl p-Methoxycinnamate
Cas no. 71617-10-2
Formula C18H26O3
Appearance Colorless to pale yellowish liquid